Red Hot Blog http://www.redhotblogging.com Fri, 21 Nov 2008 00:07:50 +0000 http://wordpress.org/?v=2.2 en 917908http://www.feedburner.com The search for Bride 2.0 has begun! http://www.redhotblogging.com/the-search-for-bride-20-has-begun/ http://www.redhotblogging.com/the-search-for-bride-20-has-begun/#comments Fri, 21 Nov 2008 00:07:50 +0000 admin http://www.redhotblogging.com/the-search-for-bride-20-has-begun/ Can Web 2.0 and social networking stimulate a struggling economy, make 3 brides social media super stars and prove that by simply asking for help the internet and wedding related communities will step up and lend a helping hand? Check out this cool video to learn more about this concept: http://www.youtube.com/watch?v=sp9NU8t1Bls

This concept is the brainchild of wedding planner Ciara Daykin. Visit her website at www.planetplanswedding.com to sign up for her free report “10 Individuals Who Changed The World With One Idea” (and it’s not the regular crowd you might think of at first). Don’t forget to join the facebook page Planet Plans Wedding to participate in this social experiment.

]]> http://www.redhotblogging.com/the-search-for-bride-20-has-begun/feed/ Book Authors: You Wanna to Hear This… http://www.redhotblogging.com/book-authors-you-wanna-to-hear-this/ http://www.redhotblogging.com/book-authors-you-wanna-to-hear-this/#comments Wed, 19 Nov 2008 14:59:58 +0000 admin http://www.redhotblogging.com/book-authors-you-wanna-to-hear-this/ I’m soooo excited about today! FINALLY I get to interview my pal, Sandy Grason, about how to get actual celebrity endorsements for your book (even before it’s finished). I’m especially interested because MY book, *The She Factor* is about 80% done. She was able to get endorsements from celebs like Deepak Choprah, Louise Hay, and Mark Victor Hansen. Check out the fun video we did to talk about it when we were in town together. (She lives in Florida and I’m in California….gotta love the virtual world!)

Watch Video

]]> http://www.redhotblogging.com/book-authors-you-wanna-to-hear-this/feed/ This is a test for *The She Factor* http://www.redhotblogging.com/this-is-a-test-for-the-she-factor/ http://www.redhotblogging.com/this-is-a-test-for-the-she-factor/#comments Mon, 10 Nov 2008 23:17:09 +0000 admin http://www.redhotblogging.com/this-is-a-test-for-the-she-factor/ Just want to see how long this post takes. It’s 3:17pm.

Love,
LoMo

]]> http://www.redhotblogging.com/this-is-a-test-for-the-she-factor/feed/ Halloween Winners and a Unadvertised BONUS for YOU! http://www.redhotblogging.com/halloween-winners-and/ http://www.redhotblogging.com/halloween-winners-and/#comments Sun, 02 Nov 2008 17:20:53 +0000 admin http://www.redhotblogging.com/halloween-winners-and/ The call-in coaching on Friday was so much fun for me. Everyone who called the special number got exactly 10 minutes of free coaching about their business with me. When people got through the busy signal they were so delighted…like they won a radio prize. The best part was they were all open to hearing how to improve their businesses and I feel happy knowing each of them got a list of several things to change with their businesses that will likely start showing profits right away. (I forget sometimes how much experience I really have in marketing, ya know. When you exercise the muscle everyday, you don’t tend to think much about it. Pretty cool.)

So anyway, thanks for playing!

Now for the Halloween picture winners. THAT was a tough decision. If you recall, I promised to post the top five yet there were dozens of entries. (Sorry if I didn’t get yours up here. It was not an easy choice.) Let’s count ‘em down…

Number Five:

Adler and Nadia, the natty bichons

Bichons

Number Four:

Hannah Montana in drag!

Hannah Montana in drag by Jordan

Number Three:

Ducky Bella Gratwohl

Tracy Montana's granddaughter

Number Two:

NOT Joe the Plumber…Mario Bros.

No plumber cracks here!

Number One:

THE ECONOMY - Elise Morgan’s super clever costume, complete with toilet seat (no relation)

She thought this up on her own!

Honorable Mention:

Wildlife being chased by Sarah Palin. If you look closely at the top you can see a toy helicopter with a doll inside. These guys aren’t my subscribers…met them on Halloween but they made me laugh.

Run, moose, run!

My Swashbuckling Costume and John being Evil:

Finally, my costume seems so underwhelming next to the creative ones I saw but here goes…

LoMo and Jo

It was quite the fun time. Thanks again to all who participated in the Halloween contest.

Finally a shameless plug for my workshop, *The She Factor* coming up in a week. We still have 7 seats left. Callers who made it through the Friday lottery were offered a special unadvertised bonus worth $750 for signing up by Monday.

Whether you got through on the phone or NOT, and are interested in working together November 10-12 please send me an email to redhotpix@gmail.com BEFORE the end of the day Monday, November 3. Details about the workshop are at *The She Factor.*

]]> http://www.redhotblogging.com/halloween-winners-and/feed/ Technology Blues Lifted: John Carlton Copywriting Video Online! http://www.redhotblogging.com/technology-blues-lifted-john-carlton-copywriting-video-online/ http://www.redhotblogging.com/technology-blues-lifted-john-carlton-copywriting-video-online/#comments Mon, 20 Oct 2008 23:26:26 +0000 admin http://www.redhotblogging.com/technology-blues-lifted-john-carlton-copywriting-video-online/ Remember I was giving you the sad news about my rockin’ webinar critique with John Carlton being lost in cyber space this morning?

Apparently the gods were smiling because, my Seattle-based, computer-whiz mentee, Toolie Garner, happened to be in town. After a little groveling on my end, she offered to make a HOUSE CALL to help me fix the file and show me some other computer shortcuts.

Toolie used to work for Microsoft. Yeah – she knows her stuff.

Toolie to the RESCUE!!!

So she came here to my home office and figured that mess out. She literally resurrected the video from cyberspace so it actually works. Then she showed me how to upload it to this page, www.redhotcopy.com/redhotsimple.

(She’s so good at explaining things, I think I could probably do it again without her help.)

Not only do you hear his amazing ideas for MY COPY, but you’ll be inspired to use some of his methods on your own stuff.
Now it’s on you to watch, listen, and learn John Carlton’s . . .

  • 17 copywriting system checklist (where was this 8 years ago when I was starting?);
  • His take on online video (this actually surprised me);
  • A no-fail method to break through writer’s block (there’s no writer’s block – only non-writer’s fear);
  • Insider tricks to digging deep in the beginning research (taking care of this part is probably the most important piece to great copy);
  • What he’s learned from music that applies to copy (he’s been a rock ‘n roll guitar player since he was a young lad);
  • His ever-changing moods (yeah, we got into some personal stuff too);

    • And tons more! (It’s really, really good.)

    Hope you enjoy it as much as I did. His ideas were priceless. The only way to really improve is to be open to new things.

    P.S. By the way, he’s taking down the other superstar videos from his site TOMORROW, October 21, 2008 at 11am Pacific/2pm Eastern when he officially launches his *Simple Writing System* course. I promise you, it’s the best free education you’re going to get on copywriting over the next 24 hours. (Oops – a little less than 24 hours.) Visit www.RedHotSimple.com NOW and get to watchin’ and learnin’.

    ]]>     http://www.redhotblogging.com/technology-blues-lifted-john-carlton-copywriting-video-online/feed/     What you can learn about using video for promotion! http://www.redhotblogging.com/what-you-can-learn-about-using-video-for-promotion/ http://www.redhotblogging.com/what-you-can-learn-about-using-video-for-promotion/#comments Fri, 17 Oct 2008 19:47:04 +0000 admin http://www.redhotblogging.com/what-you-can-learn-about-using-video-for-promotion/
    It’s arrived! The testimonial reel from *The She Factor* private party. You’ll hear some of my favorite marketing secrets revealed about 30 seconds into it. NICE!

    ]]>     http://www.redhotblogging.com/what-you-can-learn-about-using-video-for-promotion/feed/     What would you ask? http://www.redhotblogging.com/what-would-you-ask/ http://www.redhotblogging.com/what-would-you-ask/#comments Tue, 14 Oct 2008 23:10:22 +0000 admin http://www.redhotblogging.com/what-would-you-ask/ One of my earlier copywriting mentors was John Carlton. I learned a ton from him and credit him with much of my copywriting chops today. (He’s also funny as hell.)

    I’ve been to many of his copywriting seminars and he never fails to blow me away with content. (Often he’ll have me as a special guest representing the female point of view which honors me to no end.)

    Well, if you’ve been watching his tweets and blog posts you know he has something BIG coming up. (I actually got a sneak preview as well as an invite to…hey, wait a minute! I’m not spilling the beans yet!)

    What I WILL say is he and I are doing a call on copywriting VERY SOON…but I need your help. It’s an interview and I would love some new, interesting questions to ask him about copywriting. Got any ideas? If you do, just leave ‘em here in the comments section along with your website (extra exposure for YOU).

    I REALLY appreciate your help on this one.

    Thanks in advance!

    Lorrie

    ]]>     http://www.redhotblogging.com/what-would-you-ask/feed/     How Non-Profits Can Thrive in Today’s Economy http://www.redhotblogging.com/how-non-profits-can-thrive-in-todays-economy/ http://www.redhotblogging.com/how-non-profits-can-thrive-in-todays-economy/#comments Sun, 12 Oct 2008 23:08:51 +0000 admin http://www.redhotblogging.com/how-non-profits-can-thrive-in-todays-economy/ I’m so honored to have been interviewed by George Williams about marketing to women in the non-profit sector. I mean, the truth is when you change your marketing to appeal to women, your business is obviously going to ramp up. I know you’ve heard the standard stats about women making 85% of the purchasing decisions and so on.
     There is not a business out there that couldn’t be improved with some of these very lessons…

    Read our interview here:
    http://snipurl.com/nonprofitwomen

    Warmly,
    Lorrie

    ]]>     http://www.redhotblogging.com/how-non-profits-can-thrive-in-todays-economy/feed/     Lo’s TOP 50 COOLEST Marketers http://www.redhotblogging.com/los-top-50-coolest-marketers/ http://www.redhotblogging.com/los-top-50-coolest-marketers/#comments Fri, 10 Oct 2008 18:41:30 +0000 admin http://www.redhotblogging.com/los-top-50-coolest-marketers/ Hi,

    I know already I’m gonna be ruffling some feathers and getting thank you cards from others but I was asked by the attendees of my Beta *The She Factor* Private Party last week to pull together a list of my top cool people. There are definitely many other cool people. I’m not denying that. But these are the people I’ve learned from and wouldn’t mind hanging out on a desert island if I HAD to. If you didn’t make it, I’m sorry. This is a limited list obviously which I’m sure will change over time as I branch into new markets. (I never stop trying to learn and I hope you don’t either.)

    In no particular order other than their overall category, I present my TOP 50 COOLEST list:

    Copywriting
    1. John Carlton, http://www.john-carlton.com
    2. Gary Halbert, http://www.thegaryhalbertletter.com
    3. Joe Vitale, http://www.mrfire.com
    4. Joseph Sugarman, http://www.psychologicaltriggers.com
    5. Yanik Silver, http://www.surefiremarketing.com
    6. Michel Fortin, http://www.michelfortin.com
    7. Ray Edwards, http://www.rayedwards.com
    8. Lisa Manyon, http://www.writeoncreative.com
    9. Melani Ward, http://www.melaniward.com
    10. Michele Pariza Wacek, http://www.copywritingusa.com

    Marketing
    1. Dan Kennedy, http://www.dankennedy.com
    2. Alexandria Brown, http://www.alexandriabrown.com
    3. Michael Port, http://www.michaelport.com
    4. James Roche. http://www.infoproductguy.com
    5. Alex Mandossian, http://www.alexmandossian.com
    6. Rich Schefren, http://www.strategicprofits.com
    7. Perry Marshall, http://www.perrymarshall.com
    8. Joe Polish, http://www.piranhamarketing.con
    9. Corey Rudl (now run by Derek Gehl), http://www.marketingtips.com
    10. Melanie Strick, http://www.successconnections.com
    11. Jim Edwards, http://www.igottatellyou.com
    12. Armand Morin, http://www.armandmorin.com
    13. Tom Antion, http://www.antion.com

    No Pressure Sales
    1. Ari Galper, http://www.unlockthegame.com
    2. Kim Duke, http://www.thesalesdivas.com
    3. Lisa Sasevich, http://www.theinvisibleclose.com
    4. Scott Stratten, http://www.un-marketing.com

    Social Networking
    1. Nancy Marmolejo, http://www.vivavisability.com
    2. Mari Smith, http://www.marismith.com
    3. Sandy Grason, http://www.sandygrason.com
    4. Patsi Krakoff and Denise Wakeman http://www.blogsquad.biz
    5. Willie Crawford, http://www.williecrawford.com
    6. Jody Colvard, http://www.fmgnetwork.com
    7. Elizabeth Potts Weinstein, http://www.thewealthspa.com
    8. Viki Viertel, http://www.digitalbuddhastudios.com

    Geniuses
    1. John Reese, http://www.income.com
    2. Mark Joyner, http://www.simpleology.com/
    3. Eben Pagan, http://www.doubleyourdating.com
    4. Jeff Walker, http://www.sixinseven.com
    5. Mike Filsaime, http://www.mikefilsaime.com

    Spiritual Marketing
    1. Fabienne Fredrickson, http://www.clientattraction.com
    2. Baeth Davis, http://www.handanalyst.com
    3. Marie Forleo, http://www.marieforleo.com
    4. Christina Merkley, http://www.shiftitcoach.com
    5. Abraham, http://www.abraham-hicks.com
    6. Bonnie Hutchinson, http://www.soulpower.com

    Selling to Women
    1. Martha Barletta, http://www.trendsight.com
    2. Allison Armstrong, http://www.understandmen.com
    3. Mary Lou Quinlan, http://www.justaskawoman.com
    4. Tom Peters, http://www.tompeters.com

    ]]>     http://www.redhotblogging.com/los-top-50-coolest-marketers/feed/     This is a test http://www.redhotblogging.com/this-is-a-test/ http://www.redhotblogging.com/this-is-a-test/#comments Thu, 09 Oct 2008 20:19:59 +0000 admin http://www.redhotblogging.com/this-is-a-test/ Just testing out adding a chat room. So does it work???

    Create a Meebo Chat Room

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