This list started in 2008 at the request of the audience of my very first *She Factor Marketing System* event. Many of the attendees were new to the info-marketing world and asked for a list of who I felt were the “coolest marketers” to study from. So I gave it to them and published it on my blog.

A brouhaha ensued. Those who were named were deeply honored and those who weren’t were upset (naturally). So if your name, your nominee, or someone you think is a genius marketer didn’t make the list . . . they aren’t alone.

While I give strong consideration to other nominees these are MY coolest marketers for 2009. There are some new selections this year, and some who I still think are cool who had to drop off to make room. I limit to 50 so it’s a more concise sampling for you. Here they are in alphabetical order. Please enjoy!

1. Adam Urbanski for his experience in teaching anyone from a crowd of novices to experts new things about marketing. http://www.themarketingmentors.com

2. Alex Mandossian content-rich teleseminars and for setting the standard for virtual trainings with his Teleseminar Secrets course, http://www.alexmandossian.com

3. Alexis Neely for blending estate planning with marketing by effectively shifting her market to the decision-makers in this field: women, http://www.alexisneely.com

4. Ali Brown for helping women and men find the courage inside them to be the biggest THEM they want to be, and then breaking it down to show them how to get there, http://www.alibrown.com

5. Baeth Davis for her rock ‘n roll sense of humor, her ability to grow her business while servicing others, and her out-of-this world gift of hand-reading, http://www.handanalyst.com

6. Bonnie Hutchinson for her talent of leading behind-the-scenes for events and trainings as an energetic stronghold, http://www.soulpower.com

7. Cathy Goodwin for her no-nonsense approach to critiquing and creating magnetic copy, http://www.copy-cat-copywriting.com

8. Christina Hills for her paint-by-the-numbers style of virtual teaching including review, feedback, and a live project. http://www.websitecreationworkshop.com

9. Christina Merkley for bringing her spin of visual and spiritual aspects to trainings and personal growth, http://www.shiftitcoach.com

10. Ciara and Simon Daykin (“The Implementers”) for just figuring out where they want to go, then making it happen quickly, http://www.daykinproductions.com

11. Dan Kennedy is still the master marketer of us all; once you learn his basic methods you can add your own twist, http://www.dankennedy.com

12. Eben Pagan genius at taking traditional styles of marketing and meshing them with human nature to get incredible revenue results, http://www.doubleyourdating.com

13. Elizabeth Potts Weinstein for knowing all the latest geek devices and what wastes your time versus what supports you best, http://www.thewealthspa.com

14. Ellie Drake for bringing thousands of women together across the globe and giving them a voice to inspire others and themselves, as well as her celebrity-studded TV show, BraveHeart View. http://www.braveheartwomen.com

15. Elyse Hope Killoran for her ability to bring the Law of Attraction teachings to the marketing world, http://www.choosingprosperity.com

16. Fabienne Fredrickson for teaching the softer way of getting clients, http://www.clientattraction.com

17. Frank Deardurff for his cutting edge web strategies and design, http://www.frankdeardurff.com

18. Frank Kern for bringing personality into marketing while still making money and being cool, http://www.frankkern.com

19. James Roche for his uncanny gift to get to the bottom of what works for you very quickly through coaching, http://www.infoproductguy.com

20. Joan Stewart for her knack to find the unusual in the story and capitalizing on it. http://www.publicityhound.com

21. Jocelyn “Toolie” Garner for her ability to break down complex technology into information even technophobes can get, http://www.toolie.com

22. Jody Colvard for keeping up with the latest online and offline video trends that make entrepreneurs look great, http://www.fmgnetwork.com

23. Joe Polish for his unconventional marketing methods in the carpet cleaning industry and his ability to align with superstars, celebrities, and authors, http://www.joepolish.com
24. Joe Vitale for being one of the first on the scene of spiritual marketing as well as being a remarkable copywriter, http://www.mrfire.com

25. John Carlton for being hands-down the most respected copywriter and personal mentor on this list as well as his irreverent sense of humor that makes me feel like I’m in the boys’ locker room at his events, http://www.john-carlton.com

26. John Reese because he’s brilliant by staying under the radar but everything he touches turns to gold, http://www.income.com

27. Joseph Sugarman because his books and copywriting successes live on to help marketers new and old, http://www.psychologicaltriggers.com

28. Kelly O’Neill for her firsthand knowledge of marketing to the affluent, http://www.uplevelstrategies.com

29. Kendall SummerHawk for her firm but gentle ways of coaching entrepreneurs how to get paid what they’re really worth, http://www.kendallsummerhawk.com

30. Kevin Nations for making getting and converting leads a natural state of mind, http://www.kevinnations.com

31. Kim Duke for taking the scariness out of women selling by teaching relationship marketing, http://www.thesalesdivas.com

32. Lee Milteer for being a strong woman in a masculine world from the get-go and doing it her way. http://www.milteer.com

33. Lisa Manyon for her ability to promote herself and her clients shamelessly using press releases and her copywriting skills, http://www.writeoncreative.com

34. Lisa Sasevich for teaching a different way to close sales without being like a used-car salesperson, http://www.theinvisibleclose.com

35. Marcia Hoeck for her talent to see the bigger picture as a business coach and spot pitfalls before you hit them. http://www.marciahoeck.com

36. Mari Smith the queen of social media stays on top of the latest trends and freely shares her findings, http://www.marismith.com

37. Marie Forleo for providing an alternate universe to the “same old business model” and keeping things light by living her truth, http://www.marieforleo.com

38. Melani Ward for combining her unique brand of coaching with numerology and excellent copy, http://www.melaniward.com

39. Michael Michalowicz for his “potty humor” and useful advice for entrepreneurial start ups, http://www.toiletpaperentrepreneur.com

40. Michael Port for being one of the most generous marketers I’ve ever met and truly caring about his community (it shows), http://www.michaelport.com

41. Michele Pariza Wacek for her creative ways to stay in front of her audience while not being pushy (and for her fierce loyalty), http://www.michelepw.com

42. Mike Filsaime for his well-orchestrated launches, http://www.mikefilsaime.com

43. Nancy Marmolejo for her high-energy way of explaining social media while being extremely approachable and genuine, http://www.vivavisability.com

44. Patsi Krakoff and Denise Wakeman for knowing the insides and outsides of blogging and social media while freely sharing their expertise with other entrepreneurs, http://buildabetterblog.com

45. Ray Edwards for figuring out what the market was looking for in copywriting and providing it quickly and efficiently, http://www.rayedwards.com

46. Sandy Grason for envisioning then stepping into her empire of fabulousness, and showing us how to as well, http://www.sandygrason.com

47. Scott Stratten for being an early adopter of relationship marketing and is not afraid to tweet snarky observations of people misusing social media, http://www.un-marketing.com

48. Sherri McConnell for her aptitude to grow an enormous membership site and raise five children while keeping her sense of humor, http://www.naww.org

49. Suzanne Falter Barnes for her ability to show entrepreneurs how to easily get national media coverage, then leverage that coverage for massive exposure, http://www.getknownnow.com

50. Yanik Silver for his willingness to be quirky in his marketing to get attention and also have fun, http://www.surefiremarketing.com

STATUS UPDATE: The Blog Squad is now two separate business with Denise Wakeman focusing on blogs at http://www.buildabetterblog.com and Patsi Krakoff doing content writing at http://www.writingontheweb.com

The year 2009 is coming to a close, so it’s time for the annual Red Hot Copy list of the Coolest Marketers.

This list was started last year by accident (more or less). I hosted two workshops on the *She Factor Marketing System* last year about this time. It seemed many new peeps to my community hadn’t been exposed to many of the marketers who have shaped my own business, Red Hot Copy.

It became so popular (and controversial) that we’re gonna do it every year.

Soooo…who is the coolest marketer to you? Not just because you’re friends, but because they deeply influenced you. Please let me know here along with WHY you recommend them and a link to their website.

I’ll make announcements by December 17…one week from today.

Thanks!

Lo

Man is my body SORE! Watch this video and find out why…

Details are at She Factor Copywriting Bootcamp

By the way, one of the inspirations to REALLY get in tip top shape is my husband wants me to dress up like Jean Grey from X-Men for Halloween.

I’m not sure if I can do this but I’ll try.

Rules: Once you’ve been tagged, you are supposed to write a note with 25 random things, facts, habits, or goals about you. At the end, choose 25 people to be tagged. You have to tag the person who tagged you. If I tagged you, it’s because I want to know more about you.

1. I love my husband sooooooooo much but there isn’t another human being who can annoy the crap out of me like him.

2. I secretly want to learn to play the drums.

3. I get uncomfortable with people gushing about me yet oddly pleased.

4. I have an immune disorder called myasthenia gravis that sometimes sets me back more than I’d like to admit.

5. I LOVE horses.

6. I have Morton’s toe which means my second toe is longer than my big toe.

7. I hate when people use the word ‘less’ when it should be ‘fewer.’ Thanks a lot Miller Brewing Company. It’s NOT less calories. It’s fewer. When you can count them you use the word fewer.

8. Basketball is hands down the best sport in the world. (Followed closely by hockey.) Because things can change in an instant just like in life.

9. Oh yeah, the University of North Carolina Tar Heels are definitely the best college basketball team of all time. (Maybe not but they are pretty awesome.)

10. I work out with Magic Johnson about once a week or so.

11. I’m an AMAZING mother to my two young children who are 4 and 2 but very big for their ages and surprisingly in high school.

12. I read http://www.tmz.com everyday.

13. (I’m running out of things….) I really love writing.

14. My favorite goddess is Lakshmi. She’s all about not worrying (which I do too much) and accepting everything will be taken care of.

15. My 4 year old (okay…18) is coming home soon and I’m so proud of him and his ability to draw. Tomorrow I’m meeting my ex-boyfriend who now writes for King of the Hill and hoping he’ll hook my kid up with an internship.

16. (Seriously…25 is a LOT of things to write).

17. I wear a size 9 shoe though I can fit in an 8 1/2. Shoes rule.

18. My wardrobe sizes range from 2 to 8.

19. I have the BEST VA on the planet. And NO she cannot work for you.

20. My cat loves me to death but she’s really not very friendly to ANYONE ELSE. Funny thing is I prefer my dog. Shhh.

21. (Is this still going on???) I’m madly in love with Heath Ledger and Daniel Day Lewis. Don’t see much of a future with Heath though.

22. I’m really a strawberry blonde.

23. My favorite food is Mexican.

24. My favorite color is red. DUH

25. (Thank GOD this is the last one!!!) I have a Claddagh ring as a wedding ring which stands for love, loyalty and friendship. It’s a beautiful sentiment (even if you reread #1)

Picture this.

I’m sitting on a cozy bench in an open-air room looking out over a calm, blue ocean. Jake Gyllenhaal is standing next to me (shirtless with amazing abs) wearing a bicycle helmet. He’s making me some sort of healthy drink with nutmeg and smiling that boyish smile.

I’m not that into his concoction, but, hey, it’s Jake. So I give it a try. I notice there’s a platter of fresh carrot sticks on a table next to him that he’s been nibbling on.

(Psst! In a hurry to learn more about dreams? Hop over here! Now back to the dream . . .) http://www.redhotcopy.com/dreaming101teleseminar.html

He walks over to look at the ocean and suddenly my mother is sitting next to me on the bench. I tell her I’m going to marry him. She replies, “No you’re not. You just met him.”

That was it.

Now had I not learned something about dreams from dream expert, Lauri Loewenberg, I might have been a little freaked out.

I mean for starters, I’m happily married. Why would this hunky celebrity show up in my dream? I’ve never even thought of him before. Why is he feeding me healthy things? And why did I want to MARRY him considering I’m already married?

Luckily Lauri was able to interpret it for me today. I’ll share her dream interpretation in just a minute, but first, if you want a shot at having YOUR DREAM interpreted, as well as learning how you can interpret your own, there’s still room on the special teleseminar with Lauri THIS THURSDAY!

*Dreaming 101: Everything You Need To Know About Your Dreams*
DATE: Thursday, December 18
TIME: 3pm Pacific/6pm Eastern

http://www.redhotcopy.com/dreaming101teleseminar.html

You get special treatment as a member of my Red Hot VIP Community so be sure to read it ALL. Plus you get access to a free link to submit YOUR DREAM for Lauri to work her magic on! And when you sign up you’ll also learn to understand the simple language of dreams, you can actually . . .

=> Understand your dreams so you FULLY grasp the secrets of what makes you tick;

=> Listen to your dreams as they reveal your deepest motivations;

=> Learn to recognize recurring patterns of behavior that hold you back and keep you making the same mistakes;

=> Know your subconscious and determine what (and WHO) is good for you;

=> Determine when you are on the right track, when you have done the right thing and when you’ve got that perfect idea!

So here are some of Lauri’s insights.

Because what’s going on in your life now often shows up in dreams, I let her know what happened yesterday when I was looking at the cover of the Oprah magazine. (You know, the one where she was thin and now she’s not.) And realized I’ve let myself go a little over the holidays. Not enough exercise or healthy eating.

So Jake showed up in my dream as a SYMBOL of healthier living. At least he looks healthy, exercises, and eats well (I think). Somewhere in my subconscious he presented someone who takes care of himself.

I wanted to MARRY HIM as a commitment to my newer healthy choices. Just like marriage is a commitment, so is a healthy lifestyle.

My mother showed up saying I couldn’t get married as a symbol of my FEAR I wouldn’t be able to ‘commit.’ After all, it’s tough to stay healthy during the holidays with all that yummy food around and late night parties. So I had some fear in the back of my mind.

Pretty cool, isn’t it.

The results?

I actually went to my workout studio today and am eating small, regular meals. So because I listened to my dream, I’m having a fabulously energetic day! Dreams really have to power to change your life, when you KNOW WHAT THEY MEAN.

What’s your dream? I’d love to know! Please join us THIS THURSDAY at 3pm Pacific/6pm Eastern. http://www.redhotcopy.com/dreaming101teleseminar.html

How do you find out what’s inside yourself? Milton Erickson says “You know more than you know that you know.”

The holidays are creeping near which always makes me reflective. Since I try pretty hard to bring more balance into my life and work, the end of year is time to give myself a report card to see how I really did. Well, it was a pretty good year, I have to say.

Most of this year has been focused on downloading my awesome workshop, *The She Factor: How to Find, Catch, and Keep Your Share of the Female Market.* Funny but when I first started investigating on how women make buying decisions way differently than guys, I was flabbergasted. Then when I started getting the inkling that different buying stages relate to different chakras and colors. Well I had to wonder if I was just totally off my rocker.

But the truth is I have a deeply spiritual connection and when I allowed it to come forth it DID! (I used to be an exceptional massage therapist while I was acting, even getting to the stage where I could see auras when I did body work.)

So I held two Workshops for *The She Factor* and am 90% done with the book version. Actually the best part of this year has been LETTING GO of things and leaving space for the magic to happen.

I realized I LOVE WRITING COPY. I know that sounds crazy but after turning down many clients for the past few years in order to teach entrepreneurs how to master this skill for themselves, I felt an emptiness in not taking on more personal clients. So for the first time in quite awhile, Red Hot Copy has a few openings for copywriting.

Even though I’m very girlie, I love to play with the guys. As the only female on John Carlton’s copywriting faculty for his *Simple Writing System,* I have a great time in the faculty lounge burping and cussing like the rest of ‘em.

Plus I’ve made lifelong friends and supporters with my fabulous mastermind group. My husband and I have never connected more deeply. My kids are getting good grades and generally doing well in life. I have terrific girlfriends (even if most of them don’t understand what I do for a living.) My dog, Shadow, is the most lovable, energetic mutt on the planet and always makes me smile. I even have an understanding with my finicky cat, Hallee. I lived out my childhood dream to own a horse this year. (Actually I leased her, which is way better than owning one.)

Life is just a blessing.

How about you? What’s important in your life? Ready to find out? Here’s a little exercise I’m taking with me as a conversation starter this holiday season.

As Stephen Covey says, clarify what is most important in your life. Decide what is most worthwhile to you. Knowing what is most valuable to you gives you direction in life.

Rank each in order from 1-10 (1 being least important and 10 being most important).

This should give you a fair assessment of what your priorities are and where you want to be. Now what are you most grateful for? Make a list of 10 things and write them down. Finally don’t forget how far you’ve come. Make a list of 10 of your proudest accomplishments for this year.

If you feel so inclined, go ahead and comment here. I’d love to hear what you think.

Remember, we all have the same 24 hours. Some of us feel as though we have no time at all. While others manage to get their work done and still have enough time left over to enjoy themselves. Me? I’m a work in progress. Sometimes I get it right. Sometimes I don’t. But I’m always trying, doing the best I can. Happy holidays to you!

The call-in coaching on Friday was so much fun for me. Everyone who called the special number got exactly 10 minutes of free coaching about their business with me. When people got through the busy signal they were so delighted…like they won a radio prize. The best part was they were all open to hearing how to improve their businesses and I feel happy knowing each of them got a list of several things to change with their businesses that will likely start showing profits right away. (I forget sometimes how much experience I really have in marketing, ya know. When you exercise the muscle everyday, you don’t tend to think much about it. Pretty cool.)

So anyway, thanks for playing!

Now for the Halloween picture winners. THAT was a tough decision. If you recall, I promised to post the top five yet there were dozens of entries. (Sorry if I didn’t get yours up here. It was not an easy choice.) Let’s count ‘em down…

Number Five:

Adler and Nadia, the natty bichons

Number Four:

Hannah Montana in drag!

Number Three:

Ducky Bella Gratwohl

Number Two:

NOT Joe the Plumber…Mario Bros.

Number One:

THE ECONOMY - Elise Morgan’s super clever costume, complete with toilet seat (no relation)

Honorable Mention:

Wildlife being chased by Sarah Palin. If you look closely at the top you can see a toy helicopter with a doll inside. These guys aren’t my subscribers…met them on Halloween but they made me laugh.

My Swashbuckling Costume and John being Evil:

Finally, my costume seems so underwhelming next to the creative ones I saw but here goes…

It was quite the fun time. Thanks again to all who participated in the Halloween contest.

Finally a shameless plug for my workshop, *The She Factor* coming up in a week. We still have 7 seats left. Callers who made it through the Friday lottery were offered a special unadvertised bonus worth $750 for signing up by Monday.

Whether you got through on the phone or NOT, and are interested in working together November 10-12 please send me an email to redhotpix@gmail.com BEFORE the end of the day Monday, November 3. Details about the workshop are at *The She Factor.*

Hi,

I know already I’m gonna be ruffling some feathers and getting thank you cards from others but I was asked by the attendees of my Beta *The She Factor* Private Party last week to pull together a list of my top cool people. There are definitely many other cool people. I’m not denying that. But these are the people I’ve learned from and wouldn’t mind hanging out on a desert island if I HAD to. If you didn’t make it, I’m sorry. This is a limited list obviously which I’m sure will change over time as I branch into new markets. (I never stop trying to learn and I hope you don’t either.)

In no particular order other than their overall category, I present my TOP 50 COOLEST list:

Copywriting
1. John Carlton, http://www.john-carlton.com
2. Gary Halbert, http://www.thegaryhalbertletter.com
3. Joe Vitale, http://www.mrfire.com
4. Joseph Sugarman, http://www.psychologicaltriggers.com
5. Yanik Silver, http://www.surefiremarketing.com
6. Michel Fortin, http://www.michelfortin.com
7. Ray Edwards, http://www.rayedwards.com
8. Lisa Manyon, http://www.writeoncreative.com
9. Melani Ward, http://www.melaniward.com
10. Michele Pariza Wacek, http://www.copywritingusa.com

Marketing
1. Dan Kennedy, http://www.dankennedy.com
2. Alexandria Brown, http://www.alexandriabrown.com
3. Michael Port, http://www.michaelport.com
4. James Roche. http://www.infoproductguy.com
5. Alex Mandossian, http://www.alexmandossian.com
6. Rich Schefren, http://www.strategicprofits.com
7. Perry Marshall, http://www.perrymarshall.com
8. Joe Polish, http://www.piranhamarketing.con
9. Corey Rudl (now run by Derek Gehl), http://www.marketingtips.com
10. Melanie Strick, http://www.successconnections.com
11. Jim Edwards, http://www.igottatellyou.com
12. Armand Morin, http://www.armandmorin.com
13. Tom Antion, http://www.antion.com

No Pressure Sales
1. Ari Galper, http://www.unlockthegame.com
2. Kim Duke, http://www.thesalesdivas.com
3. Lisa Sasevich, http://www.theinvisibleclose.com
4. Scott Stratten, http://www.un-marketing.com

Social Networking
1. Nancy Marmolejo, http://www.vivavisability.com
2. Mari Smith, http://www.marismith.com
3. Sandy Grason, http://www.sandygrason.com
4. Patsi Krakoff and Denise Wakeman http://www.blogsquad.biz
5. Willie Crawford, http://www.williecrawford.com
6. Jody Colvard, http://www.fmgnetwork.com
7. Elizabeth Potts Weinstein, http://www.thewealthspa.com
8. Viki Viertel, http://www.digitalbuddhastudios.com

Geniuses
1. John Reese, http://www.income.com
2. Mark Joyner, http://www.simpleology.com/
3. Eben Pagan, http://www.doubleyourdating.com
4. Jeff Walker, http://www.sixinseven.com
5. Mike Filsaime, http://www.mikefilsaime.com

Spiritual Marketing
1. Fabienne Fredrickson, http://www.clientattraction.com
2. Baeth Davis, http://www.handanalyst.com
3. Marie Forleo, http://www.marieforleo.com
4. Christina Merkley, http://www.shiftitcoach.com
5. Abraham, http://www.abraham-hicks.com
6. Bonnie Hutchinson, http://www.soulpower.com

Selling to Women
1. Martha Barletta, http://www.trendsight.com
2. Allison Armstrong, http://www.understandmen.com
3. Mary Lou Quinlan, http://www.justaskawoman.com
4. Tom Peters, http://www.tompeters.com

Hi,

I woke up this morning and had a note from my friend and mentor John Carlton. He had an interesting post on his blog at www.john-carlton.com. He basically wanted to know how we’re all handling the scary financial situation facing us today.

Over my morning cup o’ java this is what I wrote:

I’ve been refusing to accept the poor economic times all year. In January it was predicted by another wise marketer I know that this was coming because it’s an election year and people will always be more cautious. Once the prez is elected it will be business as usual. Obviousy he didn’t predict the real estate crisis, skyrocketing oil, and all the other factors that created the nightmare we’re in today.

The truth is what you feed your mind is how your body and emotions react. It may sound a little pollyanna-ish but every morning before I get out of bed I visualize how I want my day to go. Then I take it to whatever outcome I want in some big area of my life and picture it in utter sensory detail until it feels real. My emotions and energy aligns (with practice you can actually feel it.) Then I can come at the day relaxed and in control rather than reacting. Does that make sense. You have to feed your mind good thoughts just like you have to feed your body good food (or it’ll let you know).

Like you said, we’re not in control so let it go. You never had it to begin with. There are always people out there with money even in hard times. Like you said, game on at a higher level. No big deal. Thanks for asking.

Warmly,
Lo

So how about you? What gets you through the day?

Amazing work…

And the winners are…

Mary Pickford, Lillian Gish, Gloria Swanson, Marlene Dietrich, Norma Shearer, Ruth Chatterton, Jean Harlow, Katharine Hepburn, Carole Lombard, Bette Davis, Greta Garbo, Barbara Stanwyck, Vivien Leigh, Greer Garson, Hedy Lamarr, Rita Hayworth, Gene Tierney, Olivia de Havilland, Ingrid Bergman, Joan Crawford, Ginger Rogers, Loretta Young, Deborah Kerr, Judy Garland, Anne Baxter, Lauren Bacall, Susan Hayward, Ava Gardner, Marilyn Monroe, Grace Kelly, Lana Turner, Elizabeth Taylor, Kim Novak, Audrey Hepburn, Dorothy Dandridge, Shirley MacLaine, Natalie Wood, Rita Moreno, Janet Leigh, Brigitte Bardot, Sophia Loren, Ann Margret, Julie Andrews, Raquel Welch, Tuesday Weld, Jane Fonda, Julie Christie, Faye Dunaway, Catherine Deneuve, Jacqueline Bisset, Candice Bergen, Isabella Rossellini, Diane Keaton, Goldie Hawn, Meryl Streep, Susan Sarandon, Jessica Lange, Michelle Pfeiffer, Sigourney Weaver, Kathleen Turner, Holly Hunter, Jodie Foster, Angela Bassett, Demi Moore, Sharon Stone, Meg Ryan, Julia Roberts, Salma Hayek, Sandra Bullock, Julianne Moore, Diane Lane, Nicole Kidman, Catherine Zeta-Jones, Angelina Jolie, Charlize Theron, Reese Witherspoon, Halle Berry